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About Us

Frame Shows presented by Hiemstra Optical give you access to the largest selection of the latest styles in eyewear from some of the most popular designer brands.


Thousands of eyeglass frames and sunglasses will be displayed at special pricing in our Portage showroom. Personal stylists will be on hand to assist you in finding the right frame to fit your face and lifestyle.


Whether you’re looking for a modern look, or a vintage style, we know you will find the perfect pair of glasses!


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